Louis Vuitton's annual Christmas animation is a series of short animated videos that are released in the build-up to the Christmas holiday season, focusing on the different aspects of the Louis Vuitton lifestyle. This year, the story begins in the summer with a little girl who dreams of entering the exclusive world of Louis Vuitton. As she walks through the streets of Paris, she happen acrosss a magical portal that reveals a world of Louis Vuitton - spectacular stores, luscious leather goods, and festive decorations.
The winter season has arrived and with it, sparkles and glistening snowflakes that bring to life the spirit of Christmas. As the little girl follows a snowflake, she arrives at the Louis Vuitton Workshop where she discovers the craftsmanship and special attention to detail that go into each Louis Vuitton product. Snowflakes come together to form a magical pyramid before becoming pastel puffs of lambskin, crocodile leather, and precious metals. Happily content in the magical world of Louis Vuitton, the little girl is surprised to find that she's been invited to join in on the fun.
The little girl is shown new methods of assembling the finest leather purses, bags, and wallets as the animation takes us on a journey through the Christmas season. Finishing her task with a set of gifts in hand, the little girl goes back into the world of Louis Vuitton to spread the holiday cheer. The little girl's journey leads her to a store, dance party, and a boat ride through Paris, but eventually leads her back home to spend a lovely Christmas with her family and friends.
The warmth of the season and the excitement of the little girl's journey is captured with festive music, colorful animation, and Louis Vuitton’s unmistakable essence and sophistication. The Christmas animation displays the unique combination of beauty, craftsmanship, and modernity that define the Louis Vuitton brand, along with its timeless values of tradition and elegance.
