Starbucks and Disney recently celebrated their 50th anniversary of collaboration by collaborating on a 24-ounce, limited-edition hot cup. The cup features iconic Disney characters and was released in honor of the 50-year milestone and the upcoming June 18th opening of the much-anticipated Star Wars: Galaxy’s Edge attraction at Disneyland Parks.
The commemorative 1950s-style cup features Alice in Wonderland, Cinderella, Peter Pan, Cinderella’s castle, Mickey Mouse, the Hitchhiking Ghosts of the Haunted Mansion, the characters from Star Wars: The Rise of Skywalker, and even the Batuuan Spira of the Black Spire Outpost from the upcoming Star Wars: Galaxy’s Edge. On the opposite side of the cup is an image of Olaf from Frozen along with a glass slipper, a rose, and the familiar Disneyland Fireworks show. The cup is available for purchase yet only for a limited time, so if you are interested, it is best to secure your purchase now.
The cup’s unique design tied perfectly with the celebration of Starbucks and Disney’s milestone moment. Since 1969, the two brands have been combining their powers to bring exclusive memorable experiences to fans all around. And to further commemorate the remarkable achievement, Beyoncé wrote six original songs for the longtime collaboration partners, creating the perfect soundtrack for their anniversary. The songs address values both brands share, such as inclusivity and hospitality as well as environment and sustainability.
Starbucks and Disney plan to celebrate the summer with even more interactive experiences across multiple platforms. They are launching an augmented reality (AR) MicroAdventure game on their Instagram channel in which people will be able to “explore” classic Disney attractions from their own phone as well as find surprises from both brands along the way.
In addition to the AR game, Starbucks and Disney will be offering exclusive merchandise. The merchandise will be available in select Disney Parks stores, with highlights such as the iconic Disney and Starbucks T-shirts, mug, and other collectible memorabilia. This is the perfect merchandise for all fans who want to capture the once-in-a-lifetime moment by taking home a piece of this Starbucks and Disney collaboration.
And to make sure that even more people can experience the collaboration, Starbucks and Disney will be holding special tasting events, allowing people to sample some of their classic favorites like the salty Honey Nut Latte, the caramel Maleficent Frappuccino, and the green-apple Minnie Macchiato. These events will be available at different locations such as Disneyland and Disney World beginning June 1st.
It’s clear that Starbucks and Disney plan to make the most out of their 50th anniversary. With unique merchandise, special tasting events, and an augmented reality game, there is something for everyone to enjoy, no matter which Disney character is their favorite. So don’t miss out on the chance to experience the partnership that’s been around for 50 years! Secure your Starbucks and Disney’s 50th anniversary cup now, and take part in all of the special events!